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Welcome to So, Here’s the Thing! Does having a small social media following make you feel like you can’t run a successful business? We’ve got great news for you—YOU CAN.

Ellen Yin joins us to discuss a few unpopular opinions when it comes to how your audience size relates to your success, even going as far as calling the swipe-up overrated. Listen in as she shares how you can organically sell to your existing audience without being salesy in the DMs!

Ellen Yin is the founder of Cubicle to CEO, an online membership teaching service providers how to monetize their skills and use a step by step client attraction system to create their first $10K month – without a large audience or complicated marketing strategies. Through her social media agency, Ellen Yin Media LLC, Ellen has worked with multi-million dollar brands, Fortune 500 executives, and best-selling authors. She has been featured on MTV and in publications like Glamour magazine, The Penny Hoarder, Women’s Health, and Her Campus. Ellen is also the host of the award-winning Cubicle to CEO Podcast, which features weekly interviews with top business leaders and successful entrepreneurs.

Review the transcript for this episode now>>

Meet Ellen (2:09)

Scaling & Diversifying in Business (6:18)

The Swipe Up is Overrated (9:34)

Clarifying Your Messaging & Optimizing Your Bio (13:57)

Sell Organically without Being Salesy in the DMs (19:34)

Unpopular Opinion (22:15)

Links:

ellenyin.com

ellenyin.com/getclients

instagram.com/missellenyin

Review the Transcript for this episode here!