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featured episode:

Episode 043:
Katelyn James on being an industry trailblazer

I'm so thrilled to have Katelyn James join me on the podcast to talk about being an innovator in an industry of imitation.

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episode 034

Allyship & The Black Community with Akua Konadu

episode 022

Instagram Strategy with Tyler McCall

episode 017

Using the Enneagram in life and business with sarajane case

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201: Build It with Intention ft. Lauren & Paige

You’ve probably heard it a hundred times—just start. And honestly? That’s not bad advice. But if you’re stepping into the world of content creation or education for the first time, I believe there’s a little more to it than that. In this snack-sized episode, I’m answering a question submitted by Lauren and Paige of the […]

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200: Evolve Your Business Without Losing Your Brand Identity with Sarah Erickson

If you’ve ever felt torn between keeping your brand consistent and evolving it to reflect your growth, you’re not alone—and you’re definitely in good company. I’ve been there. After six years of podcasting under the name So Here’s the Thing, I realized the show—and honestly, I—had evolved. The audience had changed. The conversations had changed. […]

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podcast, podcast episodes

199: The Shift Starts Here

Big news: we’ve had a little glow-up! The podcast has a brand-new name, but our mission stays the same—helping you build momentum, make real shifts, and actually see results (instead of just bingeing information and hoping something sticks). Inside this episode, I’m sharing the why behind the rebrand, what you can expect moving forward, and […]

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podcast, podcast episodes

198: Recap of the 2025 Creative Educator Conference

If you’ve ever wondered what it’s like to attend the Creative Educator Conference, here’s the real story: it’s part education, part reunion, part dance party—and completely transformational. This year marked the third annual Creative Educator Conference, hosted by Laylee Emadi, and it delivered in every way imaginable. As Laylee’s podcast producer and long-time collaborator, I […]

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podcast, podcast episodes

197: Live Meta Ads Coaching with Jana Bishop

It’s time to ask the questions you have around Meta ads! If you were a fan of episode 192 with Jana Bishop, you’re going to love hearing her coach me through some of my own advertising needs and mindsets! If you’re an educator, coach, course creator, or someone passionate about sharing knowledge, I invite you […]

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podcast, podcast episodes

196: Scaling on Your Own Terms: Business Growth Insights with Tracey Jazmin

What if scaling your business didn’t mean sacrificing your mental health? In a world full of one-size-fits-all strategies, Tracey Jazmin is flipping the script. As a holistic business coach, she helps women entrepreneurs blend neuroscience, strategy, and spirituality to build businesses that feel aligned and sustainable—without the burnout. In this episode, Tracey shares her unexpected […]

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Hey, friends! I'm Laylee; a teacher turned photographer, and small-business owner turned business-educator... and you could say I am habitually seeking out new adventures (like this podcast). I love meeting new people, especially in the creative industry, and I found that I had so many game changing moments in the middle of intimate conversations with peers and industry leaders—so many fresh, real and raw perspectives are shared in those conversations over a drink or a meal, and I wanted to create a space to bring a little of those conversations to you. 

I don’t have all the answers (wouldn’t that be nice!), but I’ve learned a lot along the way and I’m an open book. As a former high school teacher, I have a huge heart for educating others. I’m not afraid to dig into tough topics or share my experiences—the good and the bad. I want you to feel confident in your ability to make a difference and make a living doing what you love. 

I’m here to encourage you, lift you up, give you my honest advice, and equip you with the resources and support you need to achieve your goals. Let’s dive in!

Meet Your Host: Laylee Emadi

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